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Glow Before the “I Do”: What Beauty Experts Are Turning To 

Glow Before the “I Do”: What Beauty Experts Are Turning To 

The New Kind of Pre-Wedding Prep

When I was getting married, I thought skincare meant clay masks, cucumbers on the eyes, and drinking extra water for a week. It didn’t take long to realize how outdated that mindset was. The world of bridal beauty has shifted. It’s no longer about covering flaws—it’s about preparing the skin, body, and energy to handle one of the most intense emotional experiences of your life.

Friends who were brides before me warned me about “wedding fatigue.” Not just from planning, but from the buildup of stress, lack of sleep, and constant social obligations. You end up smiling through exhaustion, and your skin tells on you. I didn’t want that look. So I started asking around, trying to figure out what actual professionals were doing, not just influencers on Instagram.

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