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What Every Bride and Groom Should Know Before Shopping for Wedding Attire

What Every Bride and Groom Should Know Before Shopping for Wedding Attire

You’re planning your wedding; how amazing is that? Amidst all the excitement and to-do lists, there’s one especially magical part: finding what you’re going to wear. It’s a moment you’ll remember forever, but let’s be honest, it can also feel a little overwhelming. Don’t worry, we’ve got you. Think of this as your friendly, no-stress guide to navigating the wedding attire adventure, so you can focus on the fun part: feeling absolutely incredible on your big day.

The bride’s guide to finding the perfect attire

Let’s be real, trying on wedding dresses is the part of planning most of us have secretly been dreaming about. It’s that moment you get to find something that doesn’t just look beautiful, but actually feels like you. And it’s not really about the sequins or the tulle; it’s about that little gasp you let out when you look in the mirror and just know.

Start early and set a realistic timeline

One of the most common mistakes is underestimating how long it takes to find, order, and alter a wedding dress. Starting early is crucial for a stress-free experience.

  • Give yourself a head start. After all, you’ll thank yourself later. Aim to start your dress hunt about 6 to 9 months before the big day. That might sound early, but it takes time for your dream dress to be made and shipped, especially if it’s coming from overseas.
  • And don’t forget about the final tweaks! Almost every single dress needs alterations to make it fit you perfectly. You’ll want to schedule those first fittings about 2 to 3 months out, because a great tailor needs time to work their magic.
  • We all procrastinate sometimes, but this isn’t the task for it. Rushing this process can mean settling for a dress you don’t love or paying crazy rush fees. Giving yourself a generous timeline takes the pressure off and lets you actually enjoy the experience.
designer wedding shoes

Define your vision and what you want

Walking into a bridal salon with a bit of preparation can make the experience infinitely smoother.

  • Get inspired and do a little dreaming. Spend some time on Pinterest or Instagram, saving all the dresses that make your heart skip a beat. You’ll probably start to see a pattern in what you’re drawn to, which is a huge help when you start talking to consultants.
  • Before you even step into a salon, get real with yourself about what you can comfortably spend. And don’t forget to leave room for the extras like alterations, a veil, and taxes, so you’re not hit with any surprise costs later.
  • Consider the wedding vibe: Your dress should reflect the overall style of your wedding. A formal ballgown might feel out of place at a casual beach wedding. Knowing your venue and the level of formality will help you and your consultant narrow down options.

Master the shopping appointment

Your bridal appointments are where the magic happens. A little planning will ensure they are productive and fun.

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  • Bring some support: Bring a few people whose opinions you trust and who understand your style. Too many voices can lead to confusion and overwhelm.
  • Wear the right items: Bring or wear the undergarments and shapewear you plan to use on your wedding day. A strapless bra and nude, seamless underwear are safe bets. If you have your wedding shoes, bring them to understand the dress’s hem length.
  • Keep an open mind: Be honest with your consultant about what you like and dislike, but also be willing to try on a wild card dress they suggest. Many brides end up choosing a gown completely different from what they originally envisioned.
  • Trust your instincts: Don’t feel pressured to buy a dress you aren’t in love with. If you know, you know is a common feeling. You want a dress that floors you, not one you’ll grow to love.

Essential bridal shopping checklist

CategoryWhat to bring and doWhat to avoid
PreparationPhotos of styles you like, a set budget, venue/date infoA closed mind; rigid preconceptions of the one dress
For your appointmentNude, seamless underwear; a strapless bra; shapewear; wedding shoes or similar heelsWearing fake tan or heavy makeup that could transfer to samples
MindsetA trusted, small group of friends/family, a notebook to write down your thoughts, and an open and positive attitudeBringing a large crowd, cramming too many appointments into one day, and feeling rushed to decide

The groom’s guide to suiting up

Your suit is your armor for the big day, and it deserves just as much thought as any other element. This is your chance to express your personal style while complementing your partner’s look perfectly. From classic tuxedos to modern separates, the right choice will make you feel unstoppably confident.

Choose your path

  • Off-the-rack: You buy a pre-made suit in a standard size. This is often the most affordable and fastest option, but it will almost always require alterations for a perfect fit.
  • Made-to-measure: This suit is adjusted from an existing pattern to fit your measurements more closely. It offers a better fit than off-the-rack and allows for some customization in fabric and details.

Another great option you can think about is a bespoke suit crafted entirely from scratch based on your precise measurements. This kind of tailor made suit for men offers the ultimate in fit, comfort, and personalization, allowing you to choose every single detail, from the fabric and lining to the lapel style and buttons. While often seen as a luxury, online tailors have made bespoke suits more accessible.



Understand the dress code

The groom’s attire is largely dictated by the wedding’s dress code, which you and your partner set.

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  • Black-tie: This requires a tuxedo. You can play with color (e.g. a navy tux), but satin lapels and a black bow tie are standard. As the groom, you should be one of the best-dressed people present.
  • Black-tie optional/ formal: This is your choice. You can wear a tuxedo or a very formal suit in a traditional neutral color like navy or charcoal grey.
  • Cocktail: A dark, well-tailored suit is perfect for this dress code. You can wear a bow tie or a straight tie, but a tuxedo is not required.
  • Semi-formal/casual: The rules loosen here. You can experiment with colors, fabrics (like linen), and even forgo a tie. Remember, casual still means polished; a nice polo or sweater with tailored trousers is a good option.
wedding bride and groom

Coordinate with the wedding party and the season

Your look doesn’t exist in a vacuum. A few key considerations will ensure you look cohesive and comfortable.

  • Coordinate with the bridal party: Discuss with your partner how your suit color and style will complement the bridesmaids’ dresses and the bride’s gown. You don’t need to match exactly, but you should look like you belong at the same wedding.
  • Dress for the season: The weather plays a big role in comfort.

Spring or summer: Opt for breathable fabrics like lightweight wool, silk-blended linen, or seersucker in lighter colors like beige, light blue, or grassy green.

Fall or winter: This is the time for heavier fabrics like flannel or tweed in richer, earthy tones like camel, brown, and deep plum.

Groom attire by dress code and season

Dress codeRecommended attireFabrics and colors
Black-tieTuxedo (navy or black) with satin lapelsYear-round wool; classic black or deep navy
CocktailFormal dark suit (navy, charcoal) with a tieLightweight wool; versatile neutrals
Semi-formalSmart suit, tie optionalLinen or cotton blends; lighter blues, greens, beige
SeasonSpring and summerFall and winter
RecommendationsLightweight wool, linen, cotton; light blues, beige, greyTweed, flannel, heavier wool; charcoal, brown, olive, plum

A note for the mothers

The mothers of the bride and groom also play a special role and deserve to feel fantastic. Here’s some key advice for them:

  • Communicate early: Have a conversation with the couple about their vision. Ask about the formality, color palette, and if they have any preferences for your outfit.
  • Coordinate with each other: It’s a lovely gesture for the two mothers to coordinate. This doesn’t mean wearing the same dress, but perhaps choosing complementary colors or dress lengths to create a harmonious look in photos.
  • Shop early: Mothers should aim to shop 3-5 months in advance, as dresses often need to be specially ordered and altered.
  • Color and style: Popular and safe choices include earthy neutrals, jewel tones, and soft pastels. The key is to choose a color that complements the wedding’s overall palette and makes you feel confident.

Final tips for all guests included

  • For everyone: Prioritize fit over size. Whether it’s a wedding gown or a suit, the right fit is everything. Numbers on a tag are irrelevant; how the garment makes you look and feel is what counts. Be prepared for alterations as they are a normal and essential part of the process.
  • Quality over quantity: It can be tempting to find a bargain online, but for such an important occasion, quality is key. A well-made dress or suit from a reputable store will look and feel different, and you’ll have the support of professional stylists and tailors.

At the end of the day, remember that this is your time to shine. While it’s great to listen to your friends and family, the only opinion that truly matters is your own. Choose the outfit that makes you feel like the most confident, joyful version of yourself. That inner glow will shine through in every single photo.

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If you take things step by step, give yourself plenty of time, and always go with what feels right for you, finding your wedding look can honestly be one of the most fun parts of this whole adventure.

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